Verizon to Take on Google in Search, Strategic Campaign Tracking, and more…

Posted by on Jul 26, 2016 in Advertising, Search, Social
Verizon to Take on Google in Search, Strategic Campaign Tracking, and more…

 FOR THE WEEK OF July 26, 2016


Introducing AdStage Report

AdStage launches its new product called Report, which lets advertisers and agencies create custom visual reports in multiple formats such as PDF, CSV, and web using data from Google AdWords, Google Analytics, Bing Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads, and more… Learn More


IN THE NEWS

After Buying Yahoo for Nearly $5 Billion, Verizon Is Now in the Search Business
Verizon will have advertising deals with both Google and Microsoft…

Google Mobilizes With AMP Ads And Programmative Native
The solution to slow mobile ads is AMP & programmative native…

China Is Banning Ad-Blockers (But It Might Also Not Be)
China’s law about advertising ads is a little misleading…

Google’s Smart Bidding Will Soon Include Ability to Set Target CPA by Device
Last year, there was a conducted experiment to predict Google rankings…


LEARN SOMETHING NEW

3 Signs Your Landing Page Copy Is Leaving Visitors High and Dry
PPC landing pages w/ great traffic that aren’t converting can be fixed…

What Can Ad Agencies Learn From The Software Industry?
The influence of the web may force ad agencies to be more adaptive…

Surface Your Videos When Viewers Are Looking for What to Watch
Google AdWords builds TrueView discovery ads for finding brand content…

How a Strategic Approach to Campaign Tracking will Rock your World
Key strategies so you can more effectively report on campaign performance…


INDUSTRY TRENDS

Millennials Don’t Hate Advertising: It’s All about the Value
The value exchange between consumer and the brand is very important…

Email Marketing is a Double Win for Customer Acquisition
Email marketing can acquire and retain more customers…

Survey of Creatives Finds a Major Gap in How Advertisers
The concept programmatic advertising is made more clear…

What Does the Future of Facebook Advertising Look Like?
Ebook that shows marketers how to better use their Facebook ad tactics…


 

Josh is currently an analyst on the Marketing & Growth teams at AdStage. He’s constantly digging deep into data to uncover insights that drive our strategy while coming up with new tests to drive more conversions. /* You can follow him @JoshRodriguez */

Twitter LinkedIn