The PPC Show, PPC Show, The PPC Show [Podcast]

[PODCAST] Demystifying Power BI with John Lee of Bing Ads

This week on The PPC Show we're joined by John Lee, Senior Manager Client Training and Development - Bing Ads to demystify Power BI. This episode is just a teaser to his session next week at PPC Week hosted by Unbounce. You can follow John on Twitter and connect with him on LinkedIn.

My top 3 takeaways:
  1. Learning more about the ins and outs of this dynamic reporting software
  2. How you can easily plug in your PPC data to create beautiful (and insightful) visual dashboards.
  3. How to build reports for geographic, demographic and keyword data.


More about John

John Lee is a digital advertising professional with experience in PPC, display advertising, social advertising, SEO and analytics. At Microsoft, John is a Senior Client Training & Development Manager creating and leading training experiences for Bing Ads customers. He has been in the digital advertising industry since 2006 working with Hanapin Marketing, Wordstream and as co-owner of Clix Marketing.

John is a regular contributor to Search Engine Watch, The SEM Post, Acquisio Blog, Clix Marketing Blog and was instrumental in the creation and launch of popular paid search advertising blog PPC Hero. In addition to his writing, John has been a speaker at SMX, SocialPro, SES, ClickZ Live, HeroConf, Acquisio User Summit, State of Search, MN Search Summit, Ticket Summit, Zenith Conference and Bing Ads Connect conferences.

JD Prater

JD is the Director of Growth Marketing at AdStage. He’s a savvy marketer, digital strategist, and avid cyclist. A stereotypical coffee snob and recovering Coloradan, he’s a creative thinker who sees the big picture but loves getting lost in the details.