Recent Posts
SAN FRANCISCO, CA, March 22, 2018 /PRNewswire/ -- AdStage, a closed-loop reporting and automation platform for paid marketers, today announced it...
How to Pass the 2018 AdWords Exam in 7 Days While Working Full-Time
About half a year ago, I got my first AdWords certificate. It all began when we at AdStage found out that we needed at least two AdWords-certified...
3 Reasons to Choose Smart Bidding Over PPC Automation to Improve ROAS
When AdWords first launched in 2000, manual and automated bidding were the only options. To succeed in paid search, you really had to know how to...
How B2B Marketing Budgets Will Evolve in 2018
70% of marketers expect an increase in demand generation budgets in 2018, according to the Demand Generation Survey.
How to Measure Incremental Revenue in Paid Marketing
If you can drive revenue and growth above the cost of advertising, why would you want to cap your marketing budget? The truth is, that’s not how most...
Facebook vs. YouTube: Which Platform Is More Effective for Video Marketing? [Report]
Are you creating more marketing videos this year? Most marketers say, yes, and most prefer YouTube over Facebook (87% vs. 68%). If video marketing is...
7 Benefits of Closed-Loop Reporting
If you’re running a business today, you certainly know that your success largely depends on your ability to acquire high-value customers at a low...
Top 7 Skills to Take Your Performance Marketing Career to the Next Level
What makes an effective paid marketer? Looking for answers, I asked some of the industry's most prominent paid marketers about the top skills to...
Purple and MVMT Choose AdStage to Close the Loop Between Ad Campaigns and Revenue
MVMT grew revenues by 300% with AdStage’s new closed-loop reporting and automation platform for paid marketers.
10 Eye-Opening Facts About Marketing Budget Allocation
Every two years, The CMO Survey asks hundreds of senior marketing executives hard-hitting questions about their marketing performance, hiring, and...