Breanna Lambert

Breanna Lambert

Recent Posts

Quora Ads

Tips to Get The Most From Quora's Question Targeting

If you’ve never taken Quora into consideration as a potential marketing channel, check out this article from Marketing Land. Quora’s ad platform is...

Amazon Ads

How Amazon’s Data Can Help Any Business Tap Into a New Audience

If you haven’t already read Nanigans’ Amazon's Advertising Ascent report, it is fascinating and does a wonderful job of highlighting how quickly...

LinkedIn Ads

30+ Most Important Tips on LinkedIn Advertising

LinkedIn makes its ad offerings pretty clear and straightforward, but there are a few ways you can max out your opportunities and make yourself stand...

Facebook Ads, Benchmark Reports

Facebook CPC, CPM, and CTR Benchmarks

Should you put more budget to News Feed, or is Right Hand Placement the way to go? Facebook offers marketers the most options when it comes to ad...

AdStage Products

Why Budget Pacing is Only Half the Equation

We’ve talked a lot about this in previous posts, but gone are the days when marketers could deliver vague top-of-funnel results and call it a day....

Google Ads, Benchmark Reports

Google Ads CPC, CPM, & CTR Benchmarks

Google continues to make headlines for privacy concerns, but it's not stopping most people from using the search platform. Here's what we found when...

Twitter Ads, Benchmark Reports

Twitter CPM, CPC, & CTR Benchmarks

These days, it seems like US politics start and end on Twitter. But is that affecting marketers at all? Keep reading to see what we uncovered for Q3...

Microsoft Advertising, Benchmark Reports

Microsoft Advertising CPM, CPC, & CTR Benchmarks

It only took a quarter, but we're finally used to saying Microsoft Advertising, and not Bing! Read on to see what we found when we analyzed over 103...

Instagram Ads, Benchmark Reports

Instagram CPM, CPC, & CTR Benchmarks

Instagram is getting deeper and deeper into e-commerce (Did you see the new AR "try-on" ads?), but how is this affecting marketers' metrics? Here's...