Breanna Lambert

    Picture of Breanna Lambert
    Breanna has 10+ years’ experience in marketing, though the tides & trends have pushed her almost exclusively into digital. She lives in the hills above Boulder, CO and spends her downtime outside exploring with her husband, son, and pup.

    Recent Posts

    Facebook Ads, Benchmark Reports

    Facebook CPC, CPM, and CTR Benchmarks

    Facebook is quite possibly the most complicated mystery when it comes to digital marketing. What's the algorithm favoring this week? Is my CTR anywhere near what everyone else ...

    Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads, Yahoo Gemini, Google Ads, Benchmark Reports, Microsoft Advertising

    AdStage’s Paid Media Benchmark Report

    If you’re already familiar with our quarterly benchmarks, this one will look quite different to you. For Q2, we dug deep on Facebook’s various ad units, including News Feed, ...

    Facebook Ads

    Facebook Advertising Strategies

    You’ve expertly built out your Facebook Page, you have some great audience insights for targeting, the team has put together some impressive creative ideas, but what’s the ...

    Facebook Ads

    Creating the Perfect Facebook Ad

    We’ll just tell you straight off there’s no formula for the perfect Facebook Ad. But, there’s plenty you can do to make sure your ads are quickly approved by Facebook and ...

    Facebook Ads

    Complete Guide to Facebook Analytics

    Facebook’s analytics platforms give you so much information it’s often hard to decipher what really matters. A Page Like is always a good feeling, but it turns out it doesn’t ...

    Twitter Ads

    Twitter Ads FAQ

    Even after reading through every guide and how-to available, many marketers still have specific questions about Twitter Ads. Here, we’ve rounded up the most popular Twitter ...

    Twitter Ads

    Complete Guide to Twitter Analytics

    How many people clicked on my last Tweet? Do most of my Followers live in big cities or small towns? How many impressions did my Tweet get yesterday? Twitter Analytics has ...

    Twitter Ads

    Complete Guide to Promoted Tweets

    Promoted Tweets are the ad unit users probably come across most frequently. And it’s no surprise since Promoted Tweets are one of the easier ad units to set up and run. We ...

    Twitter Ads

    Understanding Twitter Ad Specs & Formats

    Creating ads on Twitter is pretty straightforward, and once you understand the difference between say an Image Website card and a Single Image Tweet, you’ll have a good idea ...

    Twitter Ads

    Complete Guide to Twitter Advertising for B2B

    Twitter is probably the least talked about platform when it comes to where marketers can put their money for PPC campaigns. But, it has some powerful targeting and objective ...