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    Facebook Ads, PPC Reporting, Social, Reporting, Facebook

    Crash Course on Facebook Organic Reports

    Oh boy, have Facebook reports have come a long way. If you can remember back to 2013 (when “poking” was still the rage), you’ll probably recall the hours you spent pulling ...

    Advertising, PPC, PPC Checklist, Automation

    Cut Your PPC Checklist In Half With Automation [INFOGRAPHIC]

    Running a PPC campaign involves so many tasks and can’t-miss details that having a checklist is necessary to keep from overlooking an important step. But, often, a ...

    B2B Marketing, Pinterest, PPC, Social, Social Ads, B2B

    Pinterest Tips for B2B Marketers

    Go to Pinterest’s homepage, and you’ll see examples of recipes, crafts, home improvement DIY, and outfit ideas among other things. For most B2B marketers, fitting your brand in ...

    Facebook Ads, Facebook advertising, Facebook Boosted Posts, ROI, Social

    Facebook Dark Posts vs Boosted Posts: Which Has the Best ROI

    You already know Facebook is a powerful and necessary channel in your digital marketing strategy from reading reports, but with each different Facebook ad type, which will get ...

    PPC, The PPC Show, PPCShow, Programmatic, Search, Search Advertising

    Get Started on Programmatic with Advice from Bryan Gaynor

    When you can promise new clients a 250% increase in PPC campaign growth in a year, you must have a pretty good idea of what you’re doing. Bryan Gaynor, a Digital Marketing ...

    B2B Marketing, ebooks, PPC News, SEO, Social, Search, video marketing, whitepapers, blogs

    Found Out What Your Competition Are Planning in 2017

    The State of B2B Digital Trends For the past six years, DemandWave, a B2B digital marketing agency, has shared a comprehensive report on the state of B2B digital trends. They ...

    agency, PPC, PPC Reports, QBR, Reporting

    Make Clients Happy By Presenting PPC Reports Like This

    Preparing and presenting a Quarterly Business Report brings the same stress as that college thesis paper that counted for 75% of your grade. Except this particular assignment ...

    B2B Marketing, Content Marketing

    What Happens After You Write That Ebook?

    First of all, congratulations! Writing an ebook is a massive endeavor, and there were likely many people, pieces, opinions, and revisions involved. Now it’s time to make sure ...

    Facebook Ads, PPC Ads, Rotations, Social Creative, PPC Automation, Automation

    How to Fight Ad Fatigue and Keep Ads Fresh

    The fact that US digital ad spending reached $72.09 billion last year means consumers are getting hit with more ads in more places than they ever have before. Marketers would ...