Clark Gates George

Clark Gates George

Recent Posts

Digital Marketing

Why should you advertise online?

Following up on last week's post, I thought it would be helpful to outline the fundamental reasons that businesses should advertise online. Diving...

Digital Marketing

Will Offline Advertising Be Irrelevant in 10 Years?

What's the big deal with online advertising?

Digital Marketing

Is Social Media Really Changing Online Advertising?

Reflection on Stephen Baker's New York Times article, Can Social Media Sell Soap?

Digital Marketing

3 Expert Tips to Reduce CPA Immediately

CPA or Cost-per-acquisition, is the cost you pay per successful acquisition of a preset goal for your ads. These conversions can be any number of...

Google Analytics

Understanding ad conversions

In the past few weeks, I went from having no ads and no experience running ads, to launching and trying to optimize our campaigns here at AdStage...

Digital Marketing

Ad terminology basics

Ad terminology can be confusing and overwhelming. To help you optimize your campaigns, this post is all about the basics of advertising...

Facebook Ads

Facebook Always Spends My Budget

Over the past few weeks, I've learned a lot about online advertising and the process of launching ad campaigns. After letting my campaigns run for...

Facebook Ads, Google Ads

Optimize Facebook & Google ad campaigns

Last week I posted some basics about launching ad campaigns and setting up ways to track my progress. This week, I want to take a look at my first...

Google Analytics

How Track PPC Campaigns with Google Analytics

How Do I Sync Google Analytics? In the last post, I setup campaigns for Facebook and AdWords. Now, I want to hook up Google Analytics to track my...

Google Analytics

Initial Ad Question: Search vs Social?

Hi there, My name is Clark. I'm a Sales guy looking to take on marketing here at AdStage. Specifically I'm going to work on paid user acquisition....