Why should you advertise online?
Following up on last week's post, I thought it would be helpful to outline the fundamental reasons that businesses should advertise online. Diving...
Clark Gates George
Recent Posts
Will Offline Advertising Be Irrelevant in 10 Years?
What's the big deal with online advertising?
Is Social Media Really Changing Online Advertising?
Reflection on Stephen Baker's New York Times article, Can Social Media Sell Soap?
3 Expert Tips to Reduce CPA Immediately
CPA or Cost-per-acquisition, is the cost you pay per successful acquisition of a preset goal for your ads. These conversions can be any number of...
Understanding ad conversions
In the past few weeks, I went from having no ads and no experience running ads, to launching and trying to optimize our campaigns here at AdStage...
Ad terminology basics
Ad terminology can be confusing and overwhelming. To help you optimize your campaigns, this post is all about the basics of advertising terminology.
Facebook Always Spends My Budget
Over the past few weeks, I've learned a lot about online advertising and the process of launching ad campaigns. After letting my campaigns run for a...
Optimize Facebook & Google ad campaigns
Last week I posted some basics about launching ad campaigns and setting up ways to track my progress. This week, I want to take a look at my first...
How Track PPC Campaigns with Google Analytics
How Do I Sync Google Analytics? In the last post, I setup campaigns for Facebook and AdWords. Now, I want to hook up Google Analytics to track my...
Initial Ad Question: Search vs Social?
Hi there, My name is Clark. I'm a Sales guy looking to take on marketing here at AdStage. Specifically I'm going to work on paid user acquisition....