JD Prater

JD Prater

Recent Posts

Google Analytics, Facebook Ads

5 Ways Facebook Analytics Beats Google Analytics

Are you taking advantage of Facebook Analytics? What if I told you that it may be better than Google Analytics at measuring and analyzing your...

The PPC Show

The Importance of Ad Copy and Content in Online Advertising [Podcast]

Welcome to episode #75 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Ferdinand Götzen,...

The PPC Show

What Makes a Great Facebook Video Ad [Podcast + Transcript]

Welcome to episode #74 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Akvile DeFazio,...

Facebook Ads, The PPC Show, Google Ads, This Week in Ad News

This Week In Ad Tech Headlines Feb 12-16th [PPC Podcast]

This week on The PPC Show, Paul Wicker and JD Prater break down the top nine headlines in ad tech and digital advertising for the week of Feb...

Twitter Ads, Benchmark Reports

Twitter Ad Costs for 2017 [NEW REPORT]

For Q4 2017, we've analyzed over 355 million Twitter ad impressions across 100+ unique accounts in USD currency to uncover the average CPM, CPC,...

Google Ads, Benchmark Reports

Google AdWords CPC Decreased 42% in Q4 2017

For Q4 2017, we've analyzed over 240 million Google AdWords search ad impressions across 750+ unique accounts in USD currency to uncover the...

Agency, The PPC Show

Making the Move from Freelancer to Running a Small Agency [Podcast]

Welcome to episode #73 of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we're...

Facebook Ads, Benchmark Reports

Facebook Ads CPM, CPC, & CTR Benchmarks for Q4 2017

For Q4 2017, we've analyzed over 1.7 billion Facebook ad impressions across 1700+ unique accounts in US currency to uncover the average CPM, CPC,...

The PPC Show, Google Ads

The Rise of the Technical Paid Marketer [Podcast]

Welcome to episode #72 of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we're...

Instagram Ads, Facebook Ads, The PPC Show, Twitter Ads, Google Ads, Microsoft Advertising

The Week In Ad Tech Headlines Jan 29 - Feb 2th [PPC Podcast]

This week on The PPC Show, Paul Wicker and JD Prater break down the top nine headlines in ad tech and digital advertising for the week of Jan 29 -...