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    Benchmark Report, Lead Generation, Twitter Advertising

    Twitter Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

    Twitter recently shared its user base numbers for the first time, and people were shocked, and not in a good way. Twitter has 126 million daily users. For comparison, Snap has ...

    Benchmark Report, PPC Metrics, Instagram Ads

    Instagram Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

    Despite what’s going on over at parent company Facebook, Instagram continues to thrive, and marketers are more than willing to pay to play, especially as more consumers flock ...

    Digital Advertising, Marketing Analytics, ROI, AdStage Join

    Why you need to align sales & marketing now

    The debut of AdStage’s newest product, Join, is clear proof we believe that for marketers to win they must become more aligned and integrated with sales as a way to close the ...

    Benchmark Report, Google Ads, Lead Generation, Search Advertising

    Google Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

    In the last quarter of the year, Google made some major changes to Display campaigns, and it couldn’t have come at a better time since our calculations found that costs and ...

    Benchmark Report, Lead Generation, LinkedIn Ads

    LinkedIn Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

    In Q4, Microsoft reported that LinkedIn was seeing record levels of engagement among its 610 million registered users; a 34% increase in sessions in fact. With heavy updates to ...

    Benchmark Report, Lead Generation, Facebook guide, PPC Metrics

    Facebook Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

    Facebook just can’t seem to stay out of the news these days, especially when it comes to data collection methods and privacy concerns. But that didn’t stop the social media ...

    Benchmark Report, Lead Generation, Youtube Ads

    YouTube Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

    Google CEO Sundar Pichai started the year calling YouTube a key contributor to Google’s rise in fourth-quarter revenue, though he didn’t offer many details beyond that. Perhaps ...

    Blog

    Top Blog Roundup: Best of 2018

    It’s always fun to review the past year and see what topics caught people’s eye. We looked at our most-viewed blog posts for 2018 and it’s obvious the people want actionable ...