Leading PPC Blog and PPC Podcast

This Week In Ad Tech: Google introducing pay for conversions in display campaigns

This week in Ad Tech - Google introducing pay for conversions in display campaigns; YouTube sunsetting call-to-action overlays; How Uber will become an ad company and more.

Benchmark Report, Google Ads, Lead Generation, Search Advertising

How do your numbers compare? Google Ads Benchmarks in Q3 2018

Breanna Lambert 5 minute read

In Q3 2018, we analyzed over 2.4 billion impressions and nearly 22 million clicks across Google Ads Search and Google Display Network to calculate median CPC, CPM, and CTR for ...

Benchmark Report, Lead Generation, Facebook guide, PPC Metrics

Facebook Ads Benchmarks for CPC, CPM, & CTR in Q3 2018

Breanna Lambert 7 minute read

In Q3 2018, we analyzed over 3.4 billion impressions and over 48 million clicks across Facebook News Feed, Audience Network, and Messenger to surface median CPC, CPM, and CTR ...

This Week in Ad Tech, The PPC Show

AT&T and Hulu plan to run ads when you pause streaming tv shows

Pallavi Sharma 2 minute read

This week in AdTech - Google adds more language support and new tools for responsive search ads; Facebook rolls out group stories globally; and Before you pick your ...

Website Conversions, Digital Advertising

What To Do When Your Digital Campaign is Struggling

Breanna Lambert 6 minute read

You spent hours outlining your goals, allocating a budget, finalizing your list of keywords, identifying your target audience, editing and proofing your creative, and now ...

AdStage Join, Marketing Metrics, Website Conversions, Lead Generation

AdStage Join is Here! We're Excited to be Featured on LinkedIn's Blog

Pallavi Sharma 1 minute read

We are thrilled to announce AdStage Join! We know it is getting increasingly difficult to drive quality leads that turn into paying customers. So we decided to launch a ...

Press, Press Release, AdStage Join

Press Release: AdStage Announces the Launch of AdStage Join, The First Marketing Technology Solution of Its Kind to Automatically link Ad, Web, and Sales Data

Pallavi Sharma 4 minute read

AdStage Announces the Launch of AdStage Join, The First Marketing Technology Solution of Its Kind to Automatically link Ad, Web, and Sales Data

This Week in Ad Tech, The PPC Show

Facebook Exempts News Outlets From Political Ads Transparency Labels

Pallavi Sharma 2 minute read

This week in AdTech - Facebook exempts news outlets from political ads transparency labels; Promote your answers on Quora; and Google Ads Can Now Count Calls from ...

Benchmark Report

AdStage’s Q3 2018 Paid Media Benchmark Report

Breanna Lambert 2 minute read

Whoever said “Everything in life is easier when you don’t concern yourself with what everybody else is doing,” was clearly not in marketing. For digital marketers, comparison ...

PPC Marketing, Paid Marketing Analytics

Win 2019 with these digital marketing trends

Breanna Lambert 8 minute read

While some people are sitting down to write out their list of resolutions, us digital marketers have a different kind of new year’s list on our minds — what we need to look ...

This Week in Ad Tech, The PPC Show