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    Michael McEuen

    Recent Posts

    Google Ads

    How To Target Similar Customers in AdWords

    Savvy marketers utilize Facebook’s Lookalike audience targeting to reach new users who are similar to fans or lead lists. But, did you know you could do this in Google AdWords? ...

    Facebook Ads

    Reach B2B Prospects Using Facebook Ads

    Business-to-business (B2B) marketing has unique needs that differ slightly from marketing to consumers. The lead lifecycles can be months (opposed to hours), include multiple ...

    Facebook Ads, LinkedIn Ads, Twitter Ads

    Boost Your Content's Reach with Ads

    The “if you build it, they will come” mantra doesn’t always apply to creating digital content. To your dismay, that beautiful new whitepaper or infographic may only receive a ...

    Facebook Ads

    Quick Guide to Facebook Ads Interest Targeting

    Facebook Ads are a cost effective option to reach a specific audience with your advertising message. In addition to demographic targeting (location, age, gender, marital ...