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Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads, Yahoo Gemini, Google Ads, Benchmark Reports, Microsoft Advertising

AdStage’s Q1 2019 Paid Media Benchmark Report

Breanna Lambert 3 minute read

After the rush of Q4’s holiday season, Q1 is often a time of getting back “normal.” To determine what that means for marketers, we compiled 13 billion impressions and over ...

Google Ads, Benchmark Reports

Compare your numbers: Google Ads Benchmarks for CPC, CPM, CTR

Breanna Lambert 6 minute read

When you're looking for a particular something that you want to buy, do you head to Google or Amazon? According to this Wall Street Journal article, more consumers are heading ...

Salesforce

How to Use Campaign Naming Conventions and UTM Strategies to Link Marketing and Sales

Eric Ramos 10 minute read

With the intersection of marketing technology and digital ad platforms, B2B Digital Marketers are now getting a chance to justify how much value their efforts influence the ...

Digital Marketing

PPC Automation: Everything You Need To Know From Scripts To Software

Sean Martin 19 minute read

PPC automation can be a daunting subject to tackle, regardless of whether you’re a novice or an expert digital marketer. From setting up advanced tracking, to integrating ...

Facebook Ads, This Week in Ad News, Google Ads, AdStage Products

This Week in Ad News: AdStage Launches Google Sheets Add-On for Cross-Channel Campaign Data

Pallavi Sharma 3 minute read

Instagram Ads, Benchmark Reports

23 Stats & How Tos That Prove Instagram is Made for B2B Marketers

Breanna Lambert 7 minute read

For some B2B and B2C lead gen marketers, social media doesn’t feel as natural as say email marketing. And Instagram? That aesthetically-obsessed, millennials everywhere ...

AdStage Products

AdStage Announces the Launch of AdStage for Google Sheets

Sahil Jain 2 minute read

AdStage launches a new product that brings your cross-channel advertising data into Google Sheets, starting at only $29/month. AdStage has eliminated annual contract ...

Google Analytics

Guide - How to Map Google Analytics Goals to Your Paid Ads Using Google Sheets

Josh Rodriguez 6 minute read

Here is the ask from your manager - they want to know how much Facebook ad spend led to those conversions you reported from Google Analytics goals. In other words, how much did ...

Facebook Ads, Twitter Ads, This Week in Ad News, Google Ads

This Week in Ad News: Google flips the switch on its next big money maker: Maps

Pallavi Sharma 3 minute read

THE BEST FEATURE IN THE NEW GOOGLE ADS EDITOR: PPC AUDITSThe new version of Google Ads Editor is great for PPC audits because it gives marketers the ability to evaluate ...

This Week in Ad News, Google Ads

This Week In Ad News: Snap stock pops after company announces plan to run ads in other apps

Pallavi Sharma 2 minute read

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