What’s New in AdStage: June

Posted by on Jun 20, 2017 in Product Updates
What’s New in AdStage: June

Welcome to the June edition of What’s New in AdStage! This month we launched our Slack app and made it even easier to get your data in and out of AdStage. Let’s go!👇 Report Use Google Sheets URL to Quickly Add Data Tables to AdStage Report We know you have data in Google Sheets that you […]

Focus on Campaign Strategy with Automate Bulk Actions

Posted by on Jun 20, 2017 in Automation, Product Updates
Focus on Campaign Strategy with Automate Bulk Actions

Save Time Optimizing Ad Accounts with Automate Bulk Actions Managing your ad campaigns individually on each network is time consuming and repetitive. Instead of dedicating resources to analyze campaign performance or refining your ad creative, you’re stuck juggling multiple open tabs to perform the same tedious optimization tasks across all your active campaigns. Introducing some […]

How to Save 10 Hours on PPC Management With Automation

Posted by on Jun 19, 2017 in Advertising, Automation
How to Save 10 Hours on PPC Management With Automation

Managing a PPC campaign takes time. A big part of that time is taken by activities you repeat over and over, like scheduling ads, optimizing bids, and keyword management. Some of the activities you do to manage your campaigns are small and may take you 10 minutes. But aggregate all those little tasks, and you […]

[The PPC Show] This Week In Ad Tech Headlines for June 12-16th

Posted by on Jun 16, 2017 in Advertising
[The PPC Show] This Week In Ad Tech Headlines for June 12-16th

This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. In this episode we breakdown Facebook’s new value-based lookalike audiences, Bing’s new In-Market and Custom Audiences Targeting features, Amazon’s Audience Match Tool, Twitter’s UI update, and the impact of Google’s Ad Rank update from […]

Quick Guide to Facebook Lookalike Audiences for Multiple Countries

Posted by on Jun 15, 2017 in Advertising, Social
Quick Guide to Facebook Lookalike Audiences for Multiple Countries

Facebook recently released an update to its Lookalike Audiences that makes them even more powerful and easier to use for advertisers who wish to reach a global audience. If you’re not already familiar with Lookalike Audiences, it’s a Facebook targeting option that shows ads to people who are similar to those already connected to the […]

[The PPC Show] Jason Wu, Machine Learning and The Future of Advertising

Posted by on Jun 13, 2017 in Advertising, The PPC Show [Podcast]
[The PPC Show] Jason Wu, Machine Learning and The Future of Advertising

On this episode Jason Wu, CTO and Co-Founder at AdStage, joins The PPC Show. Besides leading the engineering effort there, he also loves running and is constantly learning about new tech topics ranging from security to AI. Listen to the full episode of The PPC Show as he talks about the early days of AdStage, […]

Level Up: A Deep Dive into Conversion Tracking Problems

Posted by on Jun 13, 2017 in PPC News
Level Up: A Deep Dive into Conversion Tracking Problems

Join AdStage & Hanapin for a Webinar on Thursday, June 15th at 1:00 pm EST You might have your blinders narrowed in on the lead, but it’s time to take a step back. Arguably more important than the conversion itself is the entire conversion journey. When you take a look beyond the conversion, both before […]

What Does the 2017 State of Digital Marketing Have in Common with the Doors of a Billionaire?

Posted by on Jun 12, 2017 in Advertising, Search, Social
What Does the 2017 State of Digital Marketing Have in Common with the Doors of a Billionaire?

… they’re both all about being mobile. That’s what Marin Software found (more or less) when they surveyed 500 digital marketing managers from the world’s top agencies and brands. In their 2017 State of Digital Advertising report, Marin asked these marketers what trends, opportunities, and challenges they face in 2017. From mobile ad spend to […]

[The PPC Show] This Week In Ad Tech Headlines for June 5-9th

Posted by on Jun 9, 2017 in The PPC Show [Podcast]
[The PPC Show] This Week In Ad Tech Headlines for June 5-9th

This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. In this episode we breakdown Safari’s blocking third-party ad trackers, Facebook’s Related Articles ads on Instant Articles, Full-screen Canvas Ads, Instagram’s direct response ad options within Stories, AdWords removing targeting for airports and universities, […]

Quora Ads: How to Create Your First Ad Campaign

Posted by on Jun 7, 2017 in Advertising, Social
Quora Ads: How to Create Your First Ad Campaign

Step-By-Step Guide for Creating Quora Ads You may know Quora is a platform for asking questions and connecting with people who contribute unique insights and quality answers. Valued at $1.8 billion, they’re now shifting to make a play as an advertising platform with Quora Ads. And users are responding, as the platform currently has 190 million […]