This Week in Ad Tech: Week of October 8, 2013

Posted by on Oct 8, 2013 in Advertising
This Week in Ad Tech: Week of October 8, 2013

Using Facebook Broad Categories, Google Launches Estimated Total Conversions, 9 Tips for Improving Cost per Lead & More…

How To Use Broad Categories with Facebook Ads

Posted by on Oct 7, 2013 in Advertising, Social
How To Use Broad Categories with Facebook Ads

According to Facebook, 137,663,700 of their users are away from family. This isn’t data from a recent report… I pulled it by simply looking at the reach estimates provided for the “Away from Family” broad category. Maybe they relocated for a job, are away for college or even emigrated to the US in pursuit of the American […]

This Week in Ad Tech: Week of October 1, 2013

Posted by on Oct 1, 2013 in Advertising
This Week in Ad Tech: Week of October 1, 2013

7 Quick Wins for SMB Advertisers, Facebook Makes News Feed Ads More Relevant, The New AdStage Platform & More…

Presenting the Bold New AdStage

Posted by on Sep 27, 2013 in PPC News
Presenting the Bold New AdStage

Earlier this week, the AdStage team traveled to New York for Advertising Week 2013 and, on Tuesday, we revealed the all-new AdStage platform on the Huffington Post stage. We’re extremely proud of this new platform and it incorporates all of your feedback from our first app, AdStage Express. With the new AdStage platform, you can: Import your existing […]

AdStage Digs in on Cross-Network Advertising with Bold All-in-One Advertising Platform with Apps

Posted by on Sep 24, 2013 in Press Releases

NEW YORK, Advertising Week 2013 — AdStage Inc. revealed their next generation self-serve cross-network advertising platform today at Advertising Week. The platform beta is now available for a flat monthly fee, with the first five apps included free, making it accessible to businesses of all sizes and positioning AdStage as the leader in cross-network advertising.

AdStage Awarded VC’s Choice Award at SF Pitch ’13

Posted by on Sep 20, 2013 in PPC News
AdStage Awarded VC’s Choice Award at SF Pitch ’13

Pitch 2013 took place yesterday at AT&T Park, home of the World Champion San Francisco Giants, in the Virgin America Club Level concourse complete with concessions and bars, arcades and tours of the ballpark. The event brought together 85 startups, dozens of investors and thousands of entrepreneurs to network and check out the latest tech. And […]

This Week in Ad Tech: Week of September 17, 2013

Posted by on Sep 17, 2013 in Advertising
This Week in Ad Tech: Week of September 17, 2013

New Facebook Ad Sizes, Creating Effective Ads, Digital Ad Spend Grows & More…

Creating Effective PPC Ads [Slideshow]

Posted by on Sep 13, 2013 in Advertising
Creating Effective PPC Ads [Slideshow]

Looking to boost the effectiveness of your online ads? Check out this presentation for quick tips for writing effective PPC ads.

This Week in Ad Tech: Week of September 10, 2013

Posted by on Sep 10, 2013 in Advertising
This Week in Ad Tech: Week of September 10, 2013

How Much To Spend on Facebook Ads, Measuring Offline Conversions, Using Negative Keywords to Optimize PPC Campaigns & More…

How to Use Negative Keywords to Optimize Your PPC Campaign

Posted by on Sep 9, 2013 in Advertising
How to Use Negative Keywords to Optimize Your PPC Campaign

Is your paid search campaign suffering from a low click through rate? Are you wasting money on ads targeting vague or irrelevant keywords? Regain control over your PPC campaign by adding negative keywords to stop showing ads to the wrong people. Regain control over your PPC campaign by adding negative keywords. While traditional keywords trigger […]