The PPC Show, PPC News

Amazon Is Testing Video Ads in Search

This week, Amazon started showing video ads in search, Facebook asked large Pages to go through a special authorization, and Google Analytics launched cross-device reporting ...

The PPC Show

Facebook Launches Playable Ads

Welcome to This Week in Ad Tech, AdStage's weekly news roundup. Below are the top PPC headlines for the week of August 6-10, 2018.

B2B Marketing, Instagram Ads

12 B2B Companies That Do Instagram Ads Right

Over 500 million users open the Instagram app daily. For businesses looking to connect with millennial decision makers, the platform is a great medium to give B2B brands a ...

Benchmark Reports, News

AdStage’s Q2 2018 Paid Media Benchmark Report

What’s a good conversion rate? How much should you pay for a click on Facebook? How about other networks, like Google, LinkedIn, Twitter, and Bing?

The PPC Show, This Week in Ad Tech

Facebook Updates Video Ad Metrics

Welcome to This Week in Ad Tech, AdStage's weekly news roundup. Here're the top headlines for the week of July 30th - August 3rd, 2018.

Facebook Ads, Video Ads

How B2B Marketers Can Use Facebook Video Ads to Drive Leads

“No one uses Facebook anymore.” “Facebook doesn’t work for B2B.” Do these comments sound familiar? Chances are that you’ve heard someone say them to you IRL or you’ve read them ...

The PPC Show, Google Ads

How to Create Non-Boring Google Text Ads

Welcome to episode #93 of The PPC Show where we interview the best and brightest in paid marketing. This week we're joined by Joe Martinez, Director of Paid Media and Community ...

The PPC Show

Facebook Lost One Million Active Users to GDPR

Welcome to This Week in Ad Tech, AdStage's weekly news roundup. This week Facebook and Google report on earnings, Snapchat opens a private marketplace for ads in Discover ...

Closed-loop Reporting

3 Ways to Use CRM Data for Lead Generation

Marketing budgets have shifted from traditional media to digital ads, which means that data -- more than ever before -- will run the show, and marketers can now measure pretty ...

The PPC Show

How Blockchain Technology is Radically Changing the Future of Advertising

Welcome to episode #92 of The PPC Show where we interview the best and brightest in paid marketing. This week we're joined by James Tabor, CEO of MEDIA Protocol to talk ...