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    LinkedIn Ads, Benchmark Reports

    LinkedIn CPM, CPC, & CTR Benchmarks Q1 2019 Archive

    How much of your 2019 budget is allocated to LinkedIn? According to this Digiday study, marketers say they're shifting budget there away from other digital platforms like ...

    Benchmark Reports, Microsoft Advertising

    Microsoft Advertising (Bing Ads) CPM, CPC, & CTR Benchmarks Q1 2019 Archive

    How much of your budget goes to advertising on Bing? If you said "none," you're not alone (but potentially missing out on a valuable audience...). According to a study by ...

    LinkedIn Ads

    Complete Guide To LinkedIn Ad Types

    With over 630 million users and nearly half of those users logging in monthly, LinkedIn has become an exciting playground for marketers. Especially B2B marketers. LinkedIn ...

    Google Ads

    5 Blogs to Help Improve Your Google Ads Performance

    Google Ads (formerly Google AdWords) can be a tremendously useful tool when it comes to advertising and brand awareness, but it's become very competitive, and, frankly, ...

    Facebook Ads

    Brush Up on Your Facebook Ads Skills with These 5 Handy Blogs

    Digital advertising gets more complicated with every iteration of each platform - it feels like the Facebook Ads Manager changes weekly. Here are some great blog posts to help ...

    Facebook Ads, Twitter Ads, This Week in Ad News, Google Ads

    This Week in Ad News: Misinformation Sees Significantly More Engagement than Real News on Facebook

    NEW STUDY SHOWS THAT MISINFORMATION SEES SIGNIFICANTLY MORE ENGAGEMENT THAN REAL NEWS ON FACEBOOKAn analysis of Facebook data has shown that 'junk news' - or content from less ...

    Facebook Ads

    Facebook Video Ads: 5 Types of Video Content to Boost Your Conversions

    Facebook video ads have long been seen as a powerful way to boost engagement, connect with target audiences, supercharge conversions - but this is only true if you approach ...

    This Week in Ad News

    This Week in Ad News: Facebook’s Clear History Feature May Mess With Its Targeting Options

    FACEBOOK'S CLEAR HISTORY FEATURE MAY MESS WITH ITS TARGETING OPTIONSFacebook warned advertisers that the tool, which will eventually give people the ability to see and delete ...