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Benchmark Reports, Microsoft Advertising

Bing Ads Benchmarks for Q4 2018 + Why “the future looks brighter for Bing”

According to an announcement Microsoft made early this year, Bing ad revenue rose 14% in the fourth quarter of 2018. When Merkle released its Q4 2018 Digital Marketing Report, ...

Twitter Ads, Benchmark Reports

Twitter Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

Breanna Lambert 2 minute read

Twitter recently shared its user base numbers for the first time, and people were shocked, and not in a good way. Twitter has 126 million daily users. For comparison, Snap has ...

Facebook Ads, Instagram Ads, This Week in Ad News, Google Ads

This Week In Ad News: Google tests ads in Assistant results

Pallavi Sharma 3 minute read

Instagram Ads, Benchmark Reports

Instagram Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

Breanna Lambert 3 minute read

Despite what’s going on over at parent company Facebook, Instagram continues to thrive, and marketers are more than willing to pay to play, especially as more consumers flock ...

Google Analytics, Salesforce

Why you need to align sales & marketing now

Breanna Lambert 5 minute read

The debut of AdStage’s newest product, Join, is clear proof we believe that for marketers to win they must become more aligned and integrated with sales as a way to close the ...

Google Ads, Benchmark Reports

Google Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

Breanna Lambert 5 minute read

In the last quarter of the year, Google made some major changes to Display campaigns, and it couldn’t have come at a better time since our calculations found that costs and ...

LinkedIn Ads, Benchmark Reports

LinkedIn Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

Breanna Lambert 3 minute read

In Q4, Microsoft reported that LinkedIn was seeing record levels of engagement among its 610 million registered users; a 34% increase in sessions in fact. With heavy updates to ...

Facebook Ads, Benchmark Reports

Facebook Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

Breanna Lambert 6 minute read

Facebook just can’t seem to stay out of the news these days, especially when it comes to data collection methods and privacy concerns. But that didn’t stop the social media ...

Facebook Ads, Twitter Ads, This Week in Ad News, Google Ads, Microsoft Advertising

This Week In Ad News: Facebook announces campaign level budgets

Pallavi Sharma 5 minute read

Youtube Ads, Benchmark Reports

YouTube Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

Breanna Lambert 3 minute read

Google CEO Sundar Pichai started the year calling YouTube a key contributor to Google’s rise in fourth-quarter revenue, though he didn’t offer many details beyond that. Perhaps ...

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This Week In Ad News

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