Facebook Video Ads: 5 Types of Video Content to Boost Your Conversions
Facebook video ads have long been seen as a powerful way to boost engagement, connect with target audiences, supercharge conversions - but this is...
This Week in Ad News: Facebook’s Clear History Feature May Mess With Its Targeting Options
FACEBOOK'S CLEAR HISTORY FEATURE MAY MESS WITH ITS TARGETING OPTIONSFacebook warned advertisers that the tool, which will eventually give people the...
Youtube Ads, Benchmark Reports
Q1 YouTube Benchmarks for CPC, CPM, and CTR
The beginning of 2019 saw YouTube working hard to convince advertisers that it is quickly becoming a "TV killer," according to this article from...
Microsoft Advertising, Benchmark Reports
Costs on Bing ↓ in Q1 + More Ads Benchmarks
How much of your budget goes to advertising on Bing? If you said "none," you're not alone (but potentially missing out on a valuable audience...). ...
LinkedIn Ads, Benchmark Reports
Marketers shifting more $ to LinkedIn + Q1 2019 Benchmarks
How much of your 2019 budget is allocated to LinkedIn? According to this Digiday study, marketers say they're shifting budget there away from other...
Twitter Ads, Benchmark Reports
Twitter CPM plunges + more Benchmarks for Q1 2019
Digiday recently got a hold of a deck that shows how Twitter is pitching the power of advertising on its platform this year. Under the theme “When...
Instagram Ads, Benchmark Reports
Compare your numbers - Instagram Ads Benchmarks in Q1 2019
While Facebook continues to get tons of flack for questionable practices, Instagram has stepped in to pick up the slack. According to this Barron's...
Facebook Ads, This Week in Ad News
This Week in Ad News: Facebook Surprised Wall Street with an Earning Beat
BRAVE WILL PAY WEB BROWSERS TO WATCH ADS WITH NOVEL DIGITAL REVENUE MODELOpen source ad-blocking browser Brave is seeking to shake up digital...