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    YouTube Ads Drive More Engagement in 2018 [Report]

    Benchmark Reports, Youtube Ads

    YouTube Ads Drive More Engagement in 2018 [Report]

    Anya Pratskevich   3 minute read

    In Q1 2018, we analyzed over 100 million ad impressions and over five million clicks on YouTube to uncover the average CPM, CPC, and CTR. Compared to last year, we found the ...
    The Ultimate Guide to Instagram Ad Reporting in 2018

    Instagram Ads, Reporting

    The Ultimate Guide to Instagram Ad Reporting in 2018

    Pam Neely   23 minute read

    How do you measure the results of your Instagram ad campaigns?  Instagram is big and getting bigger. Recently, social media marketing master Jay Baer said he believes ...
    Understanding Facebook Analytics in 2018: Funnels, Retention, & Journeys

    The PPC Show

    Understanding Facebook Analytics in 2018: Funnels, Retention, & Journeys

    JD Prater   32 minute read

    Welcome to episode #88 of The PPC Show where we interview the best and brightest in paid marketing. This week we're joined by Chadd Powell, Sr. Social Analyst at Hanapin ...
    Instagram Ads CPM, CPC, & CTR Benchmarks in Q1 2018

    Benchmark Reports, Instagram Ads

    Instagram Ads CPM, CPC, & CTR Benchmarks in Q1 2018

    Anya Pratskevich   4 minute read

    In Q1 2018, we analyzed over 390 million ad impressions and 5 million clicks on Instagram to uncover the average CPM, CPC, and CTR on the AdStage platform. Compared to last ...
    Google Display Ads CPM, CPC, & CTR Benchmarks in Q1 2018

    Benchmark Reports, Google AdWords

    Google Display Ads CPM, CPC, & CTR Benchmarks in Q1 2018

    Anya Pratskevich   4 minute read

    In Q1 2018, we analyzed over 760 million ad impressions and nearly 3 million clicks on the Google Display Network (GDN) to uncover the average CPM, CPC, and CTR for advertisers ...
    Why PPC People Need Google Tag Manager

    The PPC Show

    Why PPC People Need Google Tag Manager

    JD Prater   21 minute read

    Welcome to episode #87 of The PPC Show where we interview the best and brightest in paid marketing. This week we're joined by Emma Franks, Account Manager at Hanapin Marketing, ...
    How a Boutique Agency Does White-Label Reporting with AdStage

    Reporting, Case Studies

    How a Boutique Agency Does White-Label Reporting with AdStage

    Anya Pratskevich   4 minute read

    How do you scale your agency’s business while delivering the high-touch experience that your clients want? The key to success is focusing on high-leverage tasks, while ...
    How To Set Up Your First Twitter Video Advertising Campaign

    Twitter Ads, Video Ads

    How To Set Up Your First Twitter Video Advertising Campaign

    Pam Neely   17 minute read

    Something extraordinary happened on Twitter recently. It wasn’t the latest Trump tweet. Or an uproar over a dress.
    Quora Ads Celebrates 1 Year Anniversary [PODCAST]

    The PPC Show, Quora Ads

    Quora Ads Celebrates 1 Year Anniversary [PODCAST]

    JD Prater   32 minute read

    Welcome to episode #86 of The PPC Show where we interview the best and brightest in paid marketing. This week we're joined by Puja Ramani, Head of Business Marketing at Quora ...
    Google AdWords CPM, CPC, & CTR Benchmarks for Q1 2018

    Benchmark Reports, Google AdWords

    Google AdWords CPM, CPC, & CTR Benchmarks for Q1 2018

    Anya Pratskevich   3 minute read

    In Q1 2018, we analyzed over 110 million ad impressions and over 5 million clicks on Google Search ads to uncover the average CPM, CPC, and CTR. Compared to last year, we found ...

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