Digital Marketing

    Unbounce & AdStage: Rapid Landing Page Testing

    So you just built custom landing pages in Unbounce along with variations to A/B test? You’re so close to finding the best performing page-- don’t let weeks or months go by ...

    Digital Marketing

    #sfbeta Interviews Sahil Jain, CEO of AdStage

    Christian Perry, founder of #sfbeta, interviews AdStage CEO Sahil Jain in the second episode of @sfbeta On Air

    Twitter Ads

    Quick Start: Twitter Ads in Under 5 Minutes

    For years, businesses have used Twitter to reach customers and spread their marketing message for free. And until recently, only big brands were able to use Twitter Ads to ...

    Google Ads, Microsoft Advertising

    How Ignoring Match Types Can Kill Your PPC Campaign

    New advertisers have no trouble adding keywords to their paid search campaign, but far too many fail to change the keyword match types. We’ve seen a number of first-time ...

    Digital Marketing

    5 Tips For Creating Effective PPC Ads

    I admit it: I really get a kick out of writing online ads! It’s an opportunity to craft a message that will be seen by thousands, even hundreds of thousands of people. But the ...

    Digital Marketing

    5 Hacks to Speed Up Online Ad Optimization

    Managing online advertising campaigns can take up a lot of your time, but with a few tricks, you can quickly optimize your campaigns.

    LinkedIn Ads

    Targeting effectively on LinkedIn

    LinkedIn advertising is unique because it lets you target professionals. This is especially useful in two scenarios - you're either looking to hire and want to reach certain ...

    Digital Marketing

    Re: Can We Please Stop Hyping Social as the Marketing Messiah?

    Reflection on Nathan Safran of Search Engine Watch's post about the tech press overhyping social media.

    Digital Marketing

    Targeting quick tips

    I learn new things all the time about how to improve our ad campaigns here at AdStage. This week, I thought I'd share a quick tip that will help beginning advertisers improve ...