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    Facebook Ads, Twitter Ads, This Week in Ad News, Google Ads

    This Week in Ad News: Misinformation Sees Significantly More Engagement than Real News on Facebook

    NEW STUDY SHOWS THAT MISINFORMATION SEES SIGNIFICANTLY MORE ENGAGEMENT THAN REAL NEWS ON FACEBOOKAn analysis of Facebook data has shown that 'junk news' - or content from less ...

    Facebook Ads

    Facebook Video Ads: 5 Types of Video Content to Boost Your Conversions

    Facebook video ads have long been seen as a powerful way to boost engagement, connect with target audiences, supercharge conversions - but this is only true if you approach ...

    This Week in Ad News

    This Week in Ad News: Facebook’s Clear History Feature May Mess With Its Targeting Options

    FACEBOOK'S CLEAR HISTORY FEATURE MAY MESS WITH ITS TARGETING OPTIONSFacebook warned advertisers that the tool, which will eventually give people the ability to see and delete ...

    Youtube Ads, Benchmark Reports

    Q1 YouTube Benchmarks for CPC, CPM, and CTR

    The beginning of 2019 saw YouTube working hard to convince advertisers that it is quickly becoming a "TV killer," according to this article from Digiday. With average viewing ...

    Benchmark Reports, Microsoft Advertising

    Costs on Bing ↓ in Q1 + More Ads Benchmarks

    How much of your budget goes to advertising on Bing? If you said "none," you're not alone (but potentially missing out on a valuable audience...). According to a study by ...

    LinkedIn Ads, Benchmark Reports

    Marketers shifting more $ to LinkedIn + Q1 2019 Benchmarks

    How much of your 2019 budget is allocated to LinkedIn? According to this Digiday study, marketers say they're shifting budget there away from other digital platforms like ...

    Twitter Ads, Benchmark Reports

    Twitter CPM plunges + more Benchmarks for Q1 2019

    Digiday recently got a hold of a deck that shows how Twitter is pitching the power of advertising on its platform this year. Under the theme “When something happens in the ...

    Facebook Ads, This Week in Ad News

    This Week in Ad News: Facebook Surprised Wall Street with an Earning Beat

    BRAVE WILL PAY WEB BROWSERS TO WATCH ADS WITH NOVEL DIGITAL REVENUE MODELOpen source ad-blocking browser Brave is seeking to shake up digital advertising with the unveiling of ...