10 Things Every PPC Account Should Have [Webinar Announcement]
Are you just starting out as an advertiser? Maybe you just need a refresher on things you should be doing? Do you have a clear vision of your...
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AdStage Launches Campaign Automation and Raises $6.25MM in Series A Funding
SAN FRANCISCO, CA — August 13, 2014 — AdStage, the all-in-one ad management platform that allows businesses to manage campaigns across search,...
All About Click-Through Rate
One of the first metrics you learn about when you start advertising is click-through rate (CTR). It's a pretty simple metric, just clicks divided...
How to Get Started with Remarketing Campaigns
Are you tired of people leaving your site without signing up, placing an order or doing anything of value? You should be. After all, it took a lot...
Staying Up to Date with PPC News, Trends and Strategies: Part 2
In the first part of this series, I showed you why and how to use news roundups to remain in the loop of PPC industry news. Now, I’ll peel back...
Staying Up to Date with PPC News, Trends and Strategies: Part 1
Online advertising is constantly changing. The “New Rules of (insert ad network here) Marketing” are already out of date. Just going heads down on...
How A/B Testing Works
Have you ever wondered what would happen if you changed part of your ad? Will changing the headline yield better results? Maybe including a price...
Name Your Ad Campaigns Like a Pro
Coming up with a name for your campaign isn’t that difficult, but you can always tell an advanced advertiser from a novice by the way they name...
AdStage All-in-one Ad Platform Announces New Funding, New Platform API and First Integrated Partner Apps at LAUNCH Festival
The “Best Business” Winner Raises $1 Million in Additional Funding and Announces Four Integrated Apps Along with a New App Partnership Program...