Agency Tips, PPC Tools, Reporting, Effective PPC Reports

    White-Label Reports: 5 Ways to Improve the Client Experience

    Back in 2013, Golden State Warriors’ star player Steph Curry was a part of the Nike family, not Under Armour, as he is today. So what happened? As ESPN highlighted in this story

    Closed-loop Reporting, PPC, PPC Reporting, Reporting, Effective PPC Reports

    7 Benefits of Closed-Loop Reporting

    If you’re running a business in 2018, you certainly know that your success largely depends on your ability to acquire high-value customers at a low cost. If your ability to ...

    Cross-Channel Reporting, PPC Reporting, Google Data Studio, Product Updates, Reporting, Data API, Effective PPC Reports

    How to Build a PPC Report with Google Data Studio

    Google Data Studio is a data visualization tool that allows you to create custom dashboards and reports that are easy to read and share.

    PPC Dashboards, PPC Reporting, Report, Reporting, Effective PPC Reports

    PPC Dashboards: Insights, Impact, and Action

    Picture this: You just have finished running your PPC campaign. You are happy because it performed well. You can't wait for your boss to see the results. You grab all your data ...

    Advertising, PPC Reporting, PPC Reports, Reporting, Effective PPC Reports

    How to Talk About PPC Results with Your Boss

    PPC industry terms and acronyms can seem like a foreign language to those not managing digital media.

    Closed-loop Reporting, PPC Reporting, Reports, Reporting, Effective PPC Reports

    What Makes a Great Monthly PPC Report?

    Take Your Monthly PPC Reports from Good to Great PPC reporting is a necessary evil in our line of work. Though nearly all of us would much rather be making campaign ...

    Closed-loop Reporting, Cross-Channel Reporting, PPC Reporting, PPC Reports, Reporting, Advertising Report, Effective PPC Reports

    Data Visualization: When and How to Use Graphics for PPC Reporting

    Technology, an increasing demand to squeeze the most out of every minute, and the desire to objectively present information are driving our world to become ever more visual. ...

    Cross-Channel Reporting, PPC Reporting, PPC Reports, Reporting, Effective PPC Reports

    How to Create Effective Client PPC Reports

    After spending thousands, if not millions per month on PPC advertising, your executive team will want to see how your ad efforts are paying off. Reporting on a regular cadence ...