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    Facebook Ads, Twitter Ads, Youtube Ads, This Week in Ad News, Google Ads

    This Week In Ad News: Google Ads to sunset average position reporting metric later this year

    GOOGLE ADS TO SUNSET AVERAGE POSITION REPORTING METRIC LATER THIS YEAR Average position has become less valuable in recent years. Prepare to adjust your reporting, ...

    Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads, Google Ads, Benchmark Reports, Microsoft Advertising

    Your PPC Benchmark Guide for 2019 Planning

    As you're working to finalize budgets and blueprints for 2019's marketing plan, it's always good to have a reference point to work off, and for that, we look to the data. ...

    Facebook Ads

    Quick Guide to Extend Your Facebook Campaigns

      With Facebook continuing to gobble up most marketer’s budgets, huge amounts of time are spent deciphering the social media giant’s algorithms, digging for the richest ...

    Facebook Ads

    4 Facebook Metrics That will Help You Create the Most Effective Ads

      Before we jump into the Facebook metrics experts say really matter, let’s pull back and define the nebulous “most effective” as it relates to this particular article. Here, ...

    Facebook Ads, This Week in Ad News, Google Ads

    This Week In Ad News: Google says it’s not trying to stop ad blocking on Chrome

          GOOGLE SAYS IT'S NOT TRYING TO STOP AD BLOCKING ON CHROMEGoogle has faced increasing criticism over some proposed Chrome changes that developers claim could ...

    Facebook Ads, Benchmark Reports

    Facebook Ads Benchmarks for CPC, CPM, and CTR in Q4 2018

    Facebook just can’t seem to stay out of the news these days, especially when it comes to data collection methods and privacy concerns. But that didn’t stop the social media ...

    Facebook Ads, Youtube Ads, Google Ads, Google Analytics

    Top Blog Roundup: Best of 2018

    It’s always fun to review the past year and see what topics caught people’s eye. We looked at our most-viewed blog posts for 2018 and it’s obvious the people want actionable ...