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Digital ad spends hit record highs in 2018

Pallavi Sharma 2 minute read

This week in AdTech - Digital ad spends hit record highs; 2018 paid search trends to watch; and tips on LinkedIn ads.

Facebook Ads, The PPC Show, This Week in Ad News, Google Ads, Microsoft Advertising

Facebook Launches a New API for Marketers

Pallavi Sharma 3 minute read

This week in AdTech: Facebook Launches a New API for Marketers; CPM Bidding Now Available on the Quora Ads; Google Ads Announces New Click-to-Message Ad Features.

Facebook Ads, LinkedIn Ads, The PPC Show, Youtube Ads, This Week in Ad News, Google Ads, Microsoft Advertising, Pinterest Ads

YouTube now counts "engagement" at 10 seconds

Pallavi Sharma 2 minute read

This week in AdTech: YouTube now counts "engagement" as 10 seconds; best practices for LInkedIn Sponsored InMail campaigns; and Pinterest unveils updates to self-server ads ...

Facebook Ads, The PPC Show, Youtube Ads, This Week in Ad News, Google Ads

Facebook Adding More Choices For Video Ad Buyers

Pallavi Sharma 3 minute read

This week, Facebook adds more choices for video ad buyers; Google announces custom metrics, Unique Reach, and Brand Lift capabilities; and Snapchat roles out new ecommerce ...

Facebook Ads, Instagram Ads, The PPC Show, This Week in Ad News, Google Ads

Facebook Stories ads now available to all advertisers

Anya Pratskevich 4 minute read

This week, Facebook Stories ads were made available to all advertisers while Amazon and Snapchat formed a powerful partnership. Also, learn how to untangle your B2B attribution ...

Facebook Ads, The PPC Show, This Week in Ad News, Google Ads

Facebook Updates Ad Metrics to Provide a More Holistic View

Anya Pratskevich 2 minute read

This week on the PPC Show, Facebook shares more data on ad placement, Collection ads get a pre-holiday touch-up, and NASA is exploring additional monetization options. Tune in ...

The PPC Show, Google Ads

How to Navigate the Change from Google AdWords to Google Ads

Anya Pratskevich 5 minute read

Google ad products recently had, perhaps, the biggest rebrand since the Starbucks Coffee brand dropped the word “coffee” from its name in 2011 and became just “Starbucks.”

Facebook Ads, Instagram Ads, The PPC Show, This Week in Ad News, Google Ads

Instagram Is Building a Standalone App for Shopping

Anya Pratskevich 2 minute read

This week, Instagram is building a whole new app for e-commerce, Facebook users are taking a break from Facebook, and Amazon is testing an attribution pixel. Tune in to hear ...

Facebook Ads, Instagram Ads, The PPC Show, This Week in Ad News, Google Ads

You Can Now Apply to Be Verified on Instagram

Anya Pratskevich 3 minute read

This week on the PPC Show: You can now apply to be verified on Instagram, Facebook lets publishers test organic posts, and Snapchat can now track your emotions. Tune in to ...

Facebook Ads, Instagram Ads, The PPC Show, This Week in Ad News, Google Ads

Facebook Cuts 5,000 Targeting Options

Anya Pratskevich 2 minute read

Last week, Facebook removed 5,000 targeting options, Google shared tips on food advertising, Instagram Sponsored Content became the new summer job for Generation Z, and ...

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Digital ad spends hit record highs in 2018

Facebook Launches a New API for Marketers

YouTube now counts "engagement" at 10 seconds

Facebook Adding More Choices For Video Ad Buyers

Facebook Stories ads now available to all advertisers

Facebook Updates Ad Metrics to Provide a More Holistic View

How to Navigate the Change from Google AdWords to Google Ads

Instagram Is Building a Standalone App for Shopping

You Can Now Apply to Be Verified on Instagram

Facebook Cuts 5,000 Targeting Options

This Week In Ad News

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