AdWords, Google AdWords, Holiday Advertising, PPC, Search

How to Use Google Ads Extensions to Boost Conversion During the Holiday Season

Amid the flurry of holiday ads, achieving a high ad rank in Google Ads almost seems like a miracle. The competition is tough! Many retailers launched their PPC campaigns very ...

Automation, Black Friday, Flighting, Holiday Advertising, PPC Advertising, Sequence Ads

How to Automate Your Ad Sequences For Black Friday and Cyber Monday

Black Friday and Cyber Monday are two of the most awaited days of the year for all online retailers. Last year, Black Friday and Cyber Monday represented over $6.5 billion in ...