LinkedIn Ads, Case Studies

How to Use LinkedIn Ads Automation to Generate Better Leads for Less

As a LinkedIn certified partner, AdStage is a trusted platform for many B2B marketers who run ads on LinkedIn. Below, we take a look at how B2Linked, an advertising agency that ...

LinkedIn, LinkedIn Ads, Social

Lower CPCs, Boost Conversions with Five Tactics from This LinkedIn Ads Expert

A former search marketer, AJ Wilcox has years of experience in all types of digital ads, yet chooses to work with just one channel: LinkedIn. Staying niche has allowed AJ to ...

Benchmark Report, Benchmark Reports, LinkedIn, LinkedIn Ads

How Much Do LinkedIn Ads Cost? [Q1 2018 Report]

In the first quarter of 2018, we analyzed over 2.5 billion LinkedIn ad impressions and over 3.4 million clicks from AdStage customers. Based on our data, we saw year-over-year ...

LinkedIn, LinkedIn Ads, Video Ads

5 Reasons LinkedIn’s New Video Ads Are the B2B Marketer’s Secret Weapon

Video will drive 82% of all Internet traffic in 2021, according to Cisco. Over 17.2% of all ad budgets will go to video marketing, which means video ads likely eat up a huge ...

LinkedIn, LinkedIn Ads, LinkedIn Conversion Tracking, Remarketing, Social

How to Create LinkedIn Remarketing Audiences from User Interactions

We love LinkedIn ads for B2B marketing. It may be the only social media platform where you can always be sure to find highly-engaged professionals who are actually actively ...

B2B PPC, LinkedIn Ads, PPC News

2017 in Review: AdStage's Top 5 Articles on LinkedIn Ads

This article is a collection of must-read blog posts on LinkedIn Ads we posted on the AdStage blog in 2017, as measured by the number of social shares.

Benchmark Report, LinkedIn, LinkedIn Ads

How Much Do LinkedIn Ads Cost? [New Report]

We analyzed over 4.3 billion LinkedIn ad impressions from January to June 2017 from AdStage customers. Based on our data, we saw CPMs increase from $7.29 to $8.39 during the ...

Advertising, B2B Marketing, Facebook Ads, LinkedIn Ads, Social, Social Media Advertising

How to Use Social Media Ads for Lead Generation

Social media is a must for brand awareness and audience engagement, but how about lead gen? With 13% higher lead conversion rate compared to other channels, social media can be ...

Advertising, B2B Marketing, B2B PPC, LinkedIn, LinkedIn Ads, Paid Social, Social

LinkedIn Text Ads: 5 Brands to Copy to Boost Performance

As LinkedIn has grown to over half a billion users, so too has its ad platform’s capability to slice and dice audiences based on troves of self-reported user data. With plenty ...

Advertising, LinkedIn Ads, Social

Recruit Top Talent Using LinkedIn Ads

A study published in the National Bureau of Economic Research found that adding a star scientist to a biology team, lifted the productivity of the team by 54 percent on average.