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    Facebook Ads, LinkedIn Ads, The PPC Show, This Week in Ad News, Google Ads, Microsoft Advertising

    [PPC Podcast] This Week in Ad Tech Headlines for Nov 13 - Nov 17th

    This week on The PPC Show, Paul Wicker and JD Prater break down the top eight headlines in ad tech and digital advertising for the week of Nov 13 - Nov 17th.Tune in as they ...

    Facebook Ads, Instagram Ads, LinkedIn Ads, The PPC Show, Twitter Ads, Google Ads

    [The PPC Show] This Week In Ad Tech Headlines for Oct 16-20th

    This week on The PPC Show, Paul and JD break down the top nine headlines and trends in ad tech and digital marketing for the week of October 16-20th.

    Facebook Ads, Instagram Ads, LinkedIn Ads, The PPC Show, Twitter Ads, Yahoo Gemini, This Week in Ad News, Google Ads

    [The PPC Show] This Week In Ad Tech Headlines for Oct 2-6th

    This week on The PPC Show, Margo and JD break down the top 10 headlines and trends in ad tech and digital marketing for the week of October 2-6th.

    LinkedIn Ads, Benchmark Reports

    How Much Do LinkedIn Ads Cost? [New Report]

    We analyzed over 4.3 billion LinkedIn ad impressions from January to June 2017 from AdStage customers. Based on our data, we saw CPMs increase from $7.29 to $8.39 during the ...

    Facebook Ads, Instagram Ads, LinkedIn Ads

    How to Use Social Media Ads for Lead Generation

    Social media is a must for brand awareness and audience engagement, but how about lead gen? With 13% higher lead conversion rate compared to other channels, social media can be ...

    LinkedIn Ads

    LinkedIn Text Ads: 5 Brands to Copy to Boost Performance

    As LinkedIn has grown to over half a billion users, so too has its ad platform’s capability to slice and dice audiences based on troves of self-reported user data. With plenty ...

    Facebook Ads, Instagram Ads, LinkedIn Ads, The PPC Show, Google Ads

    [The PPC Show] This Week In Ad Tech Headlines for July 17-21st

    This week on The PPC Show, Mike and JD break down the top news and trends in ad tech and digital marketing.

    LinkedIn Ads

    Recruit Top Talent Using LinkedIn Ads

    A study published in the National Bureau of Economic Research found that adding a star scientist to a biology team, lifted the productivity of the team by 54 percent on average.

    LinkedIn Ads

    Webinar: The Sweet Spot of True Measurement with LinkedIn

    An increasing number of marketers are embracing full-funnel marketing. Changes in the buyer’s journey mean that marketers must be delivering relevant messages throughout the ...

    LinkedIn Ads

    How to Expand Your Reach and Drive More Conversions on LinkedIn

    When LinkedIn released Sponsored Updates, later rebranded as Sponsored Content, B2B marketers took notice. Finally, there's a social network offering that displayed native ...