Marketing Automation, Analytics, Data API, Marketing Analytics

    Why Marketers Should Care About APIs

    As advertising grows more dependent on technology, marketers will need to rethink what they once labeled as “developer things.”

    MarTech, PPC News, Social Advertising, Marketing Automation

    How to Align Your Marketing Automation with Social Ads

    Grabbing a prospect's attention in B2B is difficult. Email inboxes are always flooded with higher priority content, and prospects don't typically think about their work needs ...

    Advertising, Social Advertising, Marketing Automation, Reporting, Automation, B2B, HubSpot Inbound

    [Slideshare] How to Marry Marketing Automation with Social Advertising for B2B

    Hubspot's Inbound 2016: Multi-Channel Lead Nurturing Couldn't attend HubSpot's Inbound conference this year? Don't worry, we've got you covered!

    Advertising, Social, Twitter Ads, Marketing Automation, HubSpot

    Connecting Twitter Lead Gen Cards to HubSpot Smart Lists

    Twitter provides many options to connect their Lead Generation Cards to marketing automation systems, with the exclusion of one very popular platform, HubSpot. In this post ...