Marketing Automation, MarTech, PPC News, Social Advertising

How to Align Your Marketing Automation with Social Ads

Grabbing a prospect's attention in B2B is difficult. Email inboxes are always flooded with higher priority content, and prospects don't typically think about their work needs ...

Agile Methodology, MarTech, #PPCPodcast, Scott Brinker, The PPC Show, The PPC Show [Podcast]

#PPCPodcast: The Future of MarTech with Scott Brinker

Since the dawn of time there’s been a common misconception about marketing and software technology. Most people consider marketing and software tech two separate functions, ...