LinkedIn Ads, Facebook Ads, Microsoft Advertising, Pinterest Ads, This Week in Ad News

This Week In Ad News: Adobe, Microsoft, and LinkedIn join forces to accelerate account-based marketing

ADOBE, MICROSOFT, AND LINKEDIN JOIN FORCES TO ACCELERATE ACCOUNT-BASED MARKETINGWith the partnership LinkedIn is hoping to create a seamless way...

Pinterest Ads

3 Bottom-of-Funnel Strategies to Improve ROI Today

Marketers aren’t the only ones focused on bottom-of-the-funnel efforts these days. The PPC platforms themselves are introducing new features...

Instagram Ads, Facebook Ads, Twitter Ads, Google Ads, Pinterest Ads, This Week in Ad News

This Week In Ad News: Facebook Testing New Ads Manager Interface

Salesforce, Pinterest Ads

Win 2019 with these digital marketing trends

While some people are sitting down to write out their list of resolutions, us digital marketers have a different kind of new year’s list on our...

Instagram Ads, The PPC Show, Pinterest Ads, This Week in Ad News

Instagram's Next Cash Cow: Instant Promote Ads for Stories

This week in AdTech - WhatsApp has found a place to show your ads; Instagram's next cash cow: Instant Promote Ads for Stories; and...

Youtube Ads, LinkedIn Ads, Facebook Ads, The PPC Show, Google Ads, Microsoft Advertising, Pinterest Ads, This Week in Ad News

YouTube now counts "engagement" at 10 seconds

This week in AdTech: YouTube now counts "engagement" as 10 seconds; best practices for LInkedIn Sponsored InMail campaigns; and Pinterest unveils...

The PPC Show, Pinterest Ads

Pinterest Ads Playbook for Social Marketers [Podcast]

Welcome to episode #79 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Vernon Johnson,...

Instagram Ads, Facebook Ads, Twitter Ads, Pinterest Ads

5 Social Media Stats on Demographic Targeting in 2018

Forrester contends that social media advertising budgets will grow to $40 billion by 2021. Which channels will drive the most growth? As consumers...

Facebook Ads, The PPC Show, Google Ads, Microsoft Advertising, Pinterest Ads, This Week in Ad News

[PPC Podcast] The Week In Ad Tech Headlines Dec 4th - Dec 8th

This week on The PPC Show, Paul Wicker and JD Prater break down the top seven headlines in ad tech and digital advertising for the week of Dec 4 -...