LinkedIn Ads, PPC News, Social, webinar

Webinar: The Sweet Spot of True Measurement with LinkedIn

An increasing number of marketers are embracing full-funnel marketing. Changes in the buyer’s journey mean that marketers must be delivering relevant messages throughout the ...

Conversions, Landing Pages, PPC News, B2B Marketing, Closed-loop Reporting

What's a Good B2B Conversion Rate in 2017?

How do you determine how well you’re doing at something? By comparing. Whether it’s taking a look at historical performance, projections, or the competition, measuring one set ...

LinkedIn Ads, LinkedIn Matched Audiences, PPC, PPC News, Social

Quick Guide to LinkedIn Matched Audiences

LinkedIn announced a powerful new feature called Matched Audiences, which includes three new targeting tools that let you combine LinkedIn’s professional data with your own ...

Blog, guest post, PPC News

Have PPC expertise to share? Join us for a guest post!

Have an opinion about Facebook’s newest feature release? Want to share your tips on managing Demand Gen teams in modern agencies? Think you have a game-changing hack for ...

B2B Marketing, Lead Gen, LinkedIn, New Release, PPC, PPC News, Social

How to Set Up LinkedIn Lead Gen Forms and Sync Your CRM

Here at AdStage, we're jumping up and down with the release of LinkedIn Lead Gen Forms! We couldn't wait to get our hands dirty so we built our first campaign using LinkedIn ...

AdWords, Google, PPC, PPC News, Search, Targeting

Experts Weigh in on Google's Exact Match Targeting Update

Last week, Google announced a new change that will affect exact match keyword targeting. In the past, exact match meant exact match. Then, in 2012, Google announced a fuzzy ...

B2B Marketing, blogs, ebooks, PPC News, Search, SEO, Social, video marketing, whitepapers

Found Out What Your Competition Are Planning in 2017

The State of B2B Digital Trends For the past six years, DemandWave, a B2B digital marketing agency, has shared a comprehensive report on the state of B2B digital trends. They ...

PPC News, Social, Super Bowl, Social Media Advertising

The Rise of Social Media in Super Bowl Advertising

Sahil Jain, CEO and Co-Founder of AdStage, circled up with CGTN America this week to talk Super Bowl advertising hits and misses, and the role of digital marketing in live ...

AdStage V2, Data API, PPC News, Press Release, Press Releases, Product Updates

Introducing AdStage V2 and the Universal Data API

San Francisco, CA -- January 19, 2017 -- AdStage -- a cross-channel advertising suite for marketers and agencies, which enables users to automate and report on search and social ...

Facebook Ads, Facebook Audience Network, In-Stream Video Ads, PPC, PPC News, Social, social ppc

Facebook In-Stream Video Ads as a Placement

Facebook is enhancing its Audience Network with its latest release of In-Stream Video Ads. This added placement is not only for mobile, but also available on desktop as well. ...