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    Salesforce

    How to Use Campaign Naming Conventions and UTM Strategies to Link Marketing and Sales

    With the intersection of marketing technology and digital ad platforms, B2B Digital Marketers are now getting a chance to justify how much value their efforts influence the ...

    Salesforce

    How to Use the Power of Salesforce to Improve Paid Advertising

    As we continue to reiterate the importance of better aligning your marketing and sales teams, we can’t ignore the biggest keeper of all things sales – Salesforce. The ...

    Google Analytics, Salesforce

    Why you need to align sales & marketing now

    The debut of AdStage’s newest product, Join, is clear proof we believe that for marketers to win they must become more aligned and integrated with sales as a way to close the ...

    AdStage Products, Salesforce

    Closing the Loop Between Paid Marketing and Sales with AdStage Join

    Imagine a paid ad campaign with tons of impressions, a great click-through-rate, and a low cost-per-click cost...this sounds like a marketer’s dream. But is it really making a ...

    AdStage Products, Google Analytics, Salesforce

    Press Release: AdStage Announces the Launch of AdStage Join, The First Marketing Technology Solution of Its Kind to Automatically link Ad, Web, and Sales Data

    AdStage Announces the Launch of AdStage Join, The First Marketing Technology Solution of Its Kind to Automatically link Ad, Web, and Sales Data

    Salesforce, Pinterest Ads

    Win 2019 with these digital marketing trends

    While some people are sitting down to write out their list of resolutions, us digital marketers have a different kind of new year’s list on our minds — what we need to look ...

    Salesforce

    How to Untangle Your B2B Attribution

    Whether you’re in an agency role or part of an in-house team, there will inevitably be a time when you’ll be asked: “What’s the business impact of our advertising campaigns?”

    Instagram Ads, Salesforce

    12 B2B Companies That Do Instagram Ads Right

    Over 500 million users open the Instagram app daily. For businesses looking to connect with millennial decision makers, the platform is a great medium to give B2B brands a ...

    The PPC Show, Salesforce, Agency

    2018's Latest B2B Demand Gen Trends

    Welcome to episode #89 of The PPC Show where we interview the best and brightest in paid marketing. This week we're joined by Ben Childs, President of Digital Reach agency, to ...