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This Week in Ad News: Google flips the switch on its next big money maker: Maps

THE BEST FEATURE IN THE NEW GOOGLE ADS EDITOR: PPC AUDITSThe new version of Google Ads Editor is great for PPC audits because it gives marketers the ability to evaluate ...

This Week in Ad News, Google Ads

This Week In Ad News: Snap stock pops after company announces plan to run ads in other apps

Pallavi Sharma 2 minute read

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This Week In Ad News: Adobe, Microsoft, and LinkedIn join forces to accelerate account-based marketing

Pallavi Sharma 2 minute read

ADOBE, MICROSOFT, AND LINKEDIN JOIN FORCES TO ACCELERATE ACCOUNT-BASED MARKETINGWith the partnership LinkedIn is hoping to create a seamless way for joint customers to identify ...

Facebook Ads, LinkedIn Ads, This Week in Ad News, Google Ads

This Week in Ad News: LinkedIn Introduces Lookalike Audiences, Improves Audience Targeting

Pallavi Sharma 3 minute read

LINKEDIN INTRODUCES LOOKALIKE AUDIENCES, IMPROVES AUDIENCE TARGETINGLinkedIn’s lookalike audiences combines the traits of ideal customer with our rich member and company data ...

Facebook Ads, This Week in Ad News, Google Ads, Microsoft Advertising

This Week in Ad News: Facebook’s outage cost small advertisers thousands of dollars

Pallavi Sharma 3 minute read

SNAP'S STOCK RISES ON EXPECTED AD REVENUESSocial-media platform Snapchat’s parent company Snap witnessed a sharply higher stock price on positive news: an analyst’s buy rating ...

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This Week In Ad News: Facebook Testing New Ads Manager Interface

Pallavi Sharma 2 minute read

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This Week In Ad News: Google Ads to sunset average position reporting metric later this year

Pallavi Sharma 3 minute read

GOOGLE ADS TO SUNSET AVERAGE POSITION REPORTING METRIC LATER THIS YEAR Average position has become less valuable in recent years. Prepare to adjust your reporting, ...

Facebook Ads, This Week in Ad News, Google Ads

This Week In Ad News: Google says it’s not trying to stop ad blocking on Chrome

Pallavi Sharma 3 minute read

GOOGLE SAYS IT'S NOT TRYING TO STOP AD BLOCKING ON CHROMEGoogle has faced increasing criticism over some proposed Chrome changes that developers claim could ...

Facebook Ads, Instagram Ads, This Week in Ad News, Google Ads

This Week In Ad News: Google tests ads in Assistant results

Pallavi Sharma 3 minute read

Facebook Ads, Twitter Ads, This Week in Ad News, Google Ads, Microsoft Advertising

This Week In Ad News: Facebook announces campaign level budgets

Pallavi Sharma 5 minute read

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