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    LinkedIn Ads, Twitter Ads, This Week in Ad News, Google Ads

    FTC Releases New Native Ad Guidelines, Bing & Gemini Ads Gain on Adwords, & More...

    This Week in Ad Tech: Check out this week's news, how-tos, and trends from the world of online advertising.

    Twitter Ads, Yahoo Gemini, This Week in Ad News, Google Ads, Microsoft Advertising

    Google Customer Match, Facebook Ads Bidding Changes, & More...

    This Week in Ad Tech: Check out this week's news, how-tos, and trends from the world of online advertising.

    Twitter Ads

    Quick Guide to Twitter Campaign Objectives [INFOGRAPHIC]

    If you're new to Twitter Ads, you may be overwhelmed with the number of objectives, creatives, and bidding types they offer. There are special bidding types and must-have ...

    Facebook Ads, Instagram Ads, Twitter Ads, Youtube Ads, Yahoo Gemini, Google Ads, Microsoft Advertising

    Twitter Ad Groups, Product Ads on Yahoo, AdWords Structured Headlines, & More...

    This Week in Ad Tech: Check out this week's news, how-tos, and trends from the world of online advertising.

    Twitter Ads

    Using Ad Groups for Segmentation on Twitter Ads

    If you’re familiar with Google AdWords or Facebook Ads, you’re probably used to breaking out your campaigns into ad groups or ad sets. After all, segmentation is key for ...

    Facebook Ads, Twitter Ads, This Week in Ad News, Google Ads

    Free Twitter Ads for Devs, PPC Automation, Ad Block correlates to Retargeting, and More...

    This Week in Ad Tech: Check out this week's news, how-tos, and trends from the world of online advertising.

    Twitter Ads

    3 Powerful Twitter Targeting Tactics That Drive Results

    A Twitter post has a relatively short shelf-life, commonly referred to as its decay rate. In our experience, Twitter Ads decay to less than half of their effectiveness within ...

    Twitter Ads

    5 Keyword Targeting Strategies for Twitter Ads

    Twitter Ads offers keyword targeting for your Promoted Tweets in user timelines. This allows advertisers to target users based on the keywords they’ve used in their recent ...

    Twitter Ads

    Make the Most of Twitter Lead Generation Cards

    About two years ago, Twitter introduced Lead Generation Cards, which allow marketers to obtain email addresses and other personal info from users who want to take advantage ...