ADSTAGE LAUNCHES GOOGLE SHEETS ADD-ON FOR CROSS-CHANNEL CAMPAIGN DATA
AdStage for Google Sheets is an add-on that lets users import their paid search campaigns, social campaigns and analytics data from AdStage into Google Sheets with one query.
THE AD BUYER'S WISH LIST FOR SNAPCHAT'S TBD AUDIENCE NETWORK
Snap teased an audience extension product called Snapchat Audience Network in early April, but the offering is still being baked and the beta likely won’t open until some point this summer.
FACEBOOK PROTOTYPES A SWIPEABLE HYBRID CAROUSEL OF FEED POSTS & STORIES
Feed and Stories unite! Facebook is so eager to preempt the shift to Stories that it might even let us use the same interface of horizontally swipeable cards to sift through News Feed posts.
AMAZON'S AD-SUPPORTED STREAMING MUSIC COULD BOOST ITS HIGH-MARGIN AD BUSINESS TO $7B/QUARTER
Amazon is adding rocket fuel to its ad business. And super-charging Echo and Alexa.
GOOGLE PULLS POPULAR CHINESE ANDROID APPS OVER LARGE-SCALE AD FRAUD
Google pulled a number of popular Android apps from the Play Store after BuzzFeed News has discovered a large-scale ad fraud scheme their developers were pulling off.
GOOGLE HOME ADDS SUPPORT FOR YOUTUBE MUSIC'S FREE AD-SUPPORTED TIER
Previously, in order to listen to YouTube music on your Google Assistant smart speaker you’d have to subscribe to Google’s paid YouTube Music Premium service for $9.99 a month.
PINTEREST IPO RAISES $1.4 BILLION AS IT SHUNS SOCIAL-MEDIA TAG
Pinterest Inc.’s message to investors was don’t compare us to social media or a search engine. The outcome Wednesday was that it raised about $1.4 billion in an above-range initial public offering.